Hello,
1.SEMrush
SEMrush is a complete SEO tool suite to carry out keyword research and improve your SEO rankings.
SEMrush is not just a keyword tool, it is like the Swiss Army Knife of SEO. Instead of producing a list of keywords, SEMrush suggests 5–10 very specific keywords that your competitors are already using.
Standout features
· Uncover long-tail keywords and ad group ideas
· Get yearly keyword trends
· Worldwide CPC distribution statistics
· Access to the complete keyword research toolkit
· Keyword difficulty analysis and organic traffic insights
Using the Keyword Overview tool, you can type in a keyword and get a full picture of everything you need to know. This includes how many people search for the keyword (monthly search volume), whether it’s growing in popularity or becoming less popular (the Trend), and much more.
you can also see a handy list of other similar keywords you might want to use, along with a list of organic search results, so you can find out where your competitors rank for the keyword. You can also check out Google Ads that use that keyword in PPC advertising (pay-per-click ads).
You can also type in any competitor’s website in the Domain Overview to see their organic search terms, keyword data, and other organic traffic metrics. If you click on the Organic Research tab, you’ll be able to see relevant keywords, your competitor’s search engine ranking positions (SERPs), the traffic value (CPC), and more.
All the top marketers in the world rate SEMRush as the #1 keyword research tool. Their full suite of tools can help you with content marketing, digital marketing, social media, and more.
2.Ahrefs
Ahrefs is one of the best keyword research tools available for content creators today. The platform provides a broad keyword report to the user and relies on clickstream data to provide unique click metrics.
Standout features
· Accurate keyword difficulty score
· 1,000+ keyword suggestions
· Supported in over 171 countries
· Click metrics for improving CTR
· Extensive SERP overview
Ahrefs is another popular keyword research tool that offers similar features to SEMrush. Using Ahrefs keyword explorer, you can come up with keyword ideas simply by typing a keyword into the search box. You’ll then see a whole list of keyword suggestions.
You can also use Ahrefs to see the keywords that your competitors are ranking for (but that you’re not), so you can create new content pieces targeting keywords related to those subjects.
Another nice competitive intelligence functionality that Ahrefs offer is the ability to see new keywords, and keyword movements in search queries.
Both SEMrush and Ahrefs offer a bunch of other useful tools too, like reports that find broken links on your site, PPC keywords for Adwords, and more.
3.spyfu
SpyFu is the #1 choice for analyzing your competitors’ SEO strategies. Their keyword tool uncovers valuable, virtually untapped keywords and makes a huge difference if you’re working in a highly saturated niche.
Standout features
· Compare different websites competing for a single search term
· Discover ranking difficulty and historical rank changes
· Additional modules for in-depth domain analysis
SpyFu is designed to let you learn from your competitors by digging into their most profitable keywords (and their ads too).
You can try it out for free, without even logging in. Just type the URL of the site you want to check into the search bar and you’ll see the results straight away. If you want to take a look at more than one site, then you’ll need to create a free account and log in.
SpyFu collects past data, so you can see how your own site or your competitor’s site has fallen or risen in the rankings for particular keywords. You can also compare your site against other sites in your industry. Here’s a look at Moz’s website versus some other sites on similar topics.
I hope this will help you.
Good Luck.
